STORY

Every project begins with one's life experience and has it right´s in it´s creation and representation!

IN LUX Lat.: Into Light; In the Light

IN LUX SHOP Aesthetic Streetwear is a new fashion label from Berlin that combines modern with sustainable values. Founded by Designer Simone Jädike, The IN LUX SHOP offers stylish streetwear collections with a clear focus on high - quality materials and contemporary designs.

Values ​​are changing at a rapid pace in our current times. Modernity essentially means combining the valuable legacy with the new and carrying it forward as a positive aspect of life and in its original ethics.

To live with respect, consideration and mindfulness, prudence as well as virtue and decency.